Beyond the To-Do List podcast is a great choice if you're looking for tips and strategies to increase your social media presence. With episodes lasting about 20 minutes, Jason Swenk's podcast provides you with productivity tips and interviews with industry professionals. This podcast covers a wide range of topics for social marketers, such as creating a strategy, building a team, and finding the time to create content.
Ileane Smith
Ms. Ileane Scott is a social media diva. She shares tips and tricks on social media marketing trends, including how to use videos to grow your audience. She discusses setting up a podcast and planning for the future. Her podcast is something I cannot recommend enough. Her YouTube channel will teach you how to grow YouTube audiences.
Vernon Ross
Vernon Ross hosts the podcast about social media marketing. Ross is a speaker, author and consultant who helps businesses maximize their exposure using social media. He will walk listeners through the entire social media marketing process and answer their questions. Listeners will gain insight on how to increase their traffic, build a network, and increase sales. You will also learn from the experiences of other business owners, including the hosts of the Social Strategy Podcast.
Amy Porterfield
Amy Porterfield's podcast focuses on social media marketing. You'll find out how to build your following and increase your email subscribers. You will hear from leading marketers, get strategy plans, and learn behind-the-scenes tips. Her guests include Luvvie Ajayi Jones, best-selling author, and Andrea Jones (founder of Savvy Social), a podcast that assists business owners to connect with their target markets.
Janet E Johnson
Janet E Johnson, an international speaker, trainer and agency owner, has extensive experience in online marketing. In 1998, Janet E Johnson started selling on eBay. Since then she has turned her attention towards Instagram and Facebook marketing. Today, she manages a training and social media agency that helps small business owners grow their fan base and turn them into buyers. She discusses how to maximize the power and effectiveness of social media in her podcast.
Terry Bean
Janet E. Johnson & Terry Bean, the podcast's whiz kids, have made "The Social media Master" an Internet sensation. These two high school sweethearts met on social media. The couple have collaborated with hundreds of companies and produced over 100 podcasts. If you want to learn how to increase your social media presence, listen to this podcast!
FAQ
What are the different content strategies?
Content strategy is a general term that describes all aspects of how content is created, managed, distributed, measured, and optimized for digital channels. It includes what you share on social media platforms like Facebook and Twitter as well as what you highlight on websites, blogs, and other online properties.
Content strategy is essential because it helps you determine where to focus your efforts, what content type you should use and what messages you want to send.
Understanding the role of content in the overall business goals is crucial to help you realize them.
Should I hire a writer to write my Content Marketing?
No! There is no need to hire professional writers to write content for you business. You can find tons of free resources that will help you get started.
What role does a content strategist play?
Content strategists can help understand what people search on the Internet. They ensure your site is optimized for search engines, helping you rank high. They also create content that can be shared on social media sites such as Facebook and Twitter. They also write copy to advertise, blog, or website.
A content strategist works closely alongside a marketing department and helps to plan a cohesive strategy for the company's web presence. Although content strategists are able to work on their own, they often collaborate with the marketing team to make sure that every piece of content is effective.
Why is content so crucial?
Content plays a key role in any digital marketing campaign. You must create quality content to attract new customers. The best way to do this is through blogging. Blogging helps you build authority in your niche, which makes you more trustworthy. This trustworthiness increases your credibility, which in turn leads to higher search engines rankings. And when you rank high, you get traffic from organic searches.
How much does content marketing cost?
The cost of content marketing depends on whether it's an outsourced solution or something you do all yourself. Outsourcing content management services is typically cheaper than hiring full-time workers, which allows you scale quickly when your needs change.
According to HubSpot research, outsourcing content production costs around $5 per lead generated (for B2B companies) compared to $22 per lead generated (for consumer brands).
However, there are many resources online that provide content marketing tools for free that can be used to create engaging content and convert.
There are many ways you can optimize content to be found on search engines like Google and Bing. You have the option to write original articles or guest post on blogs. You can also curate content from different websites and reuse existing materials.
If you choose to produce your own content, then you must learn how to make great content. However, once you are proficient in this skill, it will be easy to produce content.
Start by creating basic landing pages with WordPress. Then, you can move on to building your website. You can then build your portfolio over time.
Is content marketing worth spending money on?
Content marketing is an essential part of any online business strategy. It's also a powerful way to promote your brand. Content marketing can not only be beneficial for customers, it also helps you stand out in the crowd.
Content marketing involves creating valuable content that people want. Companies that are successful know how to reach their target audience through content marketing. This is the central component of a digital marketing strategy.
Content marketing: Where do I begin?
Start by identifying the audience. Who are they exactly? What are their needs? What can you do to help them? Once you know who you're writing for, you can determine where to focus your efforts.
Statistics
- Seventy-two percent business to business (B2B) (mailchimp.com)
- In fact, would pay more for a better customer experience, and 86% of B2B buyers would pay more. (neilpatel.com)
- According to research compiled by Coschedule: Companies that publish 16+ blog posts a month get as much as 3.5x as much traffic as those that publish 0-4 posts a month. (criteo.com)
- To further show the importance of this, 89% of people have stopped doing business with a company because of a poor experience. (neilpatel.com)
- Out of the 1,500 marketers we surveyed for our State of Content Marketing report, 78% who felt their content marketing strategy was exceptionally effective in 2021 had documented their strategy. (semrush.com)
- An example of an overarching goal could be: "In 2022, we want to achieve a 20% increase in revenue created by organic content and generate 15,000 MQLs with a budget of $30,000." (semrush.com)
- Content marketing produces 3X more leads per dollar spent. Content marketing costs 62% less than traditional marketing. (criteo.com)
- Progress indicators (0–100%) allow each team member to see how attainable each goal is and understand what remains to be accomplished. (semrush.com)
External Links
How To
How to Make a Video for Content Marketing
You can communicate your message to your audience using content marketing videos. These videos help you to connect with your target audience through sharing stories they care about. How can you make these videos stand out from others? Here are some ideas to help you create videos that stand out!
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When creating a video, it's important to realize that no one size fits all. You need to make sure your video speaks directly to your audience. If the message you are trying to communicate isn't applicable to everyone, why would they watch it?
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Choose the best platform for you. YouTube, Vimeo (Facebook Live), Periscope and Instagram are some of the platforms that you can choose from. Each platform offers different features and benefits. By choosing wisely you can save money while increasing engagement.
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When filming, don't forget subtitles! It makes it easier for people to understand your language barriers and makes videos more accessible.
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Finally, you should ask these three questions before you start: Whom are I talking to? Why am I making this particular video? And what does my video represent to me? You'll be able to create videos much more easily once you answer these questions.